Matt Koopmans

Matt Koopmans

Blog by Matt Koopmans

Customer Success Management and SCRUM - a match made in heaven?

Customer success teams are here to stay. It is inevitable that the vendor of a subscription based software application takes a keen interest in the success that has been achieved with that software. After all, even the most specialised software application is in danger of being "commoditised...

Matt Koopmans
18.04.19 01:51 PM - Comment(s)
Zoho hits the spot with MarketingHub

Zoho has recently released MarketingHub - the one stop app for building and maintaining your marketing funnel. As we are used from Zoho - the MarketingHub is a powerful product in itself, managing the entire marketing funnel - but it is also integrated with other Zoho applications to provide an inte...

Matt Koopmans
15.04.19 02:59 PM - Comment(s)
Do webinars like a pro

Webinars are an effective, inexpensive, and efficient way to share information - the webinar can be shared to audiences of varying sizes, and can reach anyone with a device that can reach the internet. But there are drawbacks to a lot of the webinar software as provided. Some software requires you t...

Matt Koopmans
11.03.19 11:55 AM - Comment(s)
From Zero to Hero with Zoho Books

Starting your own business? Or you have started and it is now time to get your accounting away from the receipt-box (read: shoe-box) and spreadsheets into an actual accounting package? Great! That means you are readying your business for further growth. But where to start and how much does it cost?

T...

Matt Koopmans
25.02.19 08:37 AM - Comment(s)
Zoho has updated the price of Zoho One again - and it is great news!

On September 15 2018, Zoho announced the introduction of the "Flexible User" licence, next to the "All Employee" licence for Zoho One, while at the same time introducing a minimum take-off for the "All Employee" licence to five employees. In practice, this meant that a ...

Matt Koopmans
15.02.19 02:29 PM - Comment(s)
Zoho releases new integrations for Zoho Expense for both SMB and Enterprise customers

Zoho Expense is the expense management solution of choice for organisations ranging from very small to global enterprises. Many modern ERP solutions provide an expense management solution either as an add-on, or built-in. Still, a number of companies choose to implement Zoho Expense instead, due to ...

Matt Koopmans
05.02.19 02:41 PM - Comment(s)
Five lessons Albert Einstein can teach us about business systems
Five lessons we Einstein can teach us about business systems - From bookkeeping to Data Analytics, from Customer Relationship Management to Artificial Intelligence - these five principles keep you on top of your applications - not the other way round
Matt Koopmans
23.01.19 06:05 PM - Comment(s)
A great CRM does not make great sales people - 3 things that will increase the effectiveness of your CRM

CRM  (Customer Relationship Management) Solutions have been around for over two decades (in one form or another - I started my journey in sales activity management (SAM) in 1996 - and the solutions have evolved significantly since that time). CRM may have evolved, a lot of the questions regardi...

Matt Koopmans
16.01.19 11:22 AM - Comment(s)
Whose business is it anyway? - know your books!

Many entrepreneurs and small business owners outsource their accounting and bookkeeping needs, so they can focus on the growth of their business. And most bookkeepers do an excellent job of keeping the books away from the continuous descent into a state of total disorder - and accountants, in partic...

Matt Koopmans
07.01.19 05:00 PM - Comment(s)
Cobb's Paradox - why projects still fail

"We know why projects fail; we know how to prevent their failure - so why do they still fail?" - Martin Cobb


If you are involved in delivering ICT projects, you must have heard this phrase coined more than once - I came across this well over a decade ago (and it was not a new discovery then...

Matt Koopmans
04.01.19 04:04 PM - Comment(s)