Information and Education

Blog categorized as Information and Education

Small business in Rural Australia? You are more important than ever!

The concentration of business in the Australian capital cities means as a consequence the concentration of support services to these businesses. This is a real problem for those in rural Australia to get access to the same level of high quality services that can only be built on the investment allow...

Matt Koopmans
09.11.20 12:48 PM - Comment(s)
Value versus optics - considerations in selecting your digital business platform

Pay attention next time you drive: there are those that switch on the fog-lights (no, I am not referring to the day-time running lights) during a clear day or evening. Why? Somehow it generates the perception that it makes their German luxury sedan or SUV faster or distinctively more "sporty...

Matt Koopmans
17.08.20 06:25 PM - Comment(s)
The sub-optimisation of perfection paradox

"The Perfect CRM" - or "The Perfect Tool to manage Agile Delivery" - how much are you willing to spend for "perfection"? It turns out, you'll have to budget much more than initially intended. Read on...

The perception of perfection

What is perfect anyway? Is it what the c...

Matt Koopmans
07.08.20 10:25 AM - Comment(s)
What is a Digital Business?

With COVID-19 causing many businesses to lock their offices and have their employees work from home, there is a renewed interest in a "digital business" - so that people could be productive from everywhere - or anywhere. But is that really all a digital business is? A shared cloud storage,...

Matt Koopmans
27.07.20 04:39 PM - Comment(s)
Why your emails may end up in SPAM

Sending an email - we don't really think about what it takes to make the email arrive at the destination. You type your text, enter the recipients address, add a concise subject, and hit send. But when moving from a consumer email address (provided by your internet service provider, or a Gmail, Yaho...

Matt Koopmans
13.07.20 08:17 AM - Comment(s)
What is success? Success management expedited or exposed?

If any role has become prevalent in the last five years, it is the "Customer Success Manager" at Business Application vendors. The premise is that successful customers buy more software - simple, clear, and difficult to dispute. But customer success has many dimensions - short, mid, and lo...

Matt Koopmans
06.07.20 04:05 PM - Comment(s)
Digital Transformation - who transforms the transformers?

The last decade was filled with the term: Digital Transformation. The "Cloud" was going to bring the "fourth industrial revolution". There certainly have been some changes in the last decade, but a revolution? - Far from it. A much larger and faster transformation occurred during...

Matt Koopmans
23.06.20 09:43 AM - Comment(s)
Improving cash-flow by managing DSO

When is money not money? Not to disregard the various financial constructions, in a general sense money is money when you have it at your disposal. For small businesses and startups, the liquid cash position is essential to survival. It is not lack of profitability that does many busine...

Matt Koopmans
15.06.20 08:31 AM - Comment(s)
When the curve flattens - a post Covid-19 world from an Australian SME perspective

Australia is often referred to as "The Lucky Country" - blessed with beautiful scenery, natural wonders, areas with great soil for agriculture, and resources. Many resources. But luck does not give you the edge, the edge is gained by understanding the advantages and using these to compete....

Matt Koopmans
27.04.20 12:15 PM - Comment(s)
Post COVID-19 - getting ready for the structural changes

The COVID-19 crisis is affecting us all. We will also get through it. So far, we have survived at least two cataclysmic impacts (Younger Dryas), super-volcano eruptions (Toba), various forms of plague, and the Spanish Flu - and we survived all that without the wonders of modern technology or medicin...

Matt Koopmans
26.03.20 12:54 PM - Comment(s)